PB2, Go Peanut Powder with Chocolate Chips Cups, 28g

PB2 Go Peanut Powder with Chocolate Chips (1 oz) is the ultimate intersection of convenience and mindful indulgence, designed specifically for the modern, active consumer. By removing the heavy oils found in traditional peanut butter, the product offers a high-protein, plant-based snack with 90% less fat and 70% fewer calories than its jarred counterparts. The "Go" format emphasizes portability, providing pre-portioned, single-serve cups that eliminate the mess of measuring and are perfect for travel, office desks, or gym bags. The addition of real chocolate chips elevates the flavor profile, allowing the brand to position the product as a "better-for-you" treat that satisfies sweet cravings without the caloric baggage.

• The "Go" format features 1 oz single-serve cups, eliminating the need for measuring or carrying bulky jars. It is designed for travel, office snacking, or gym bags.
• The addition of chocolate chips provides a "cookie-like" flavor profile while maintaining a functional nutrition label.
• Each cup typically delivers around 10g of plant-based protein for a low calorie snack.